1. Introduction

Vera Essence is committed to protecting your privacy and handling your personal information responsibly.This Privacy Policy outlines how we collect, use, disclose, store, and protect your personal information in compliance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).
By visiting our website (https://veraessence.com.au/), creating an account, purchasing products, or otherwise providing us with your personal information, you consent to the practices described in this Privacy Policy.

2. Information We Collect

We collect information necessary to provide you with our products and services and to improve your experience. This may include:
• Personal Information:

– Contact Information: Your name, email address, phone number, shipping address, and billing address.
– Account Information: If you create an account, your username, password (hashed), and order history.
– Payment Information: Payment details are processed securely by our third-party payment gateway provider(s) (e.g., Shopify Payments, PayPal, Stripe). We do not store your full credit card number on our servers. We may store transaction details and partial payment information for verification and order processing.
Communication Information: Records of your communications with us, such as emails to customer support or inquiries via contact forms.
• Device and Usage Information (Non-Personal/Aggregated):
Technical Data: Information about your device, such as IP address, browser type, operating system, and device identifiers.
– Usage Data: Information about how you interact with our website, including pages viewed, time spent on pages, links clicked, and referring website addresses. This is often collected via cookies and similar technologies.

3. How We Use Your Information

We use the collected information for the following purposes:
Order Processing: To process, fulfill, and ship your orders, manage payments, confirm transactions, and communicate with you about your purchase.
Customer Support: To respond to your inquiries, provide assistance, and resolve issues related to your orders, products, or our services.
• Account Management: To manage your account, facilitate logins, and maintain your order history.
• Website Improvement: To analyse website usage, understand user preferences, improve website functionality, design, and user experience, and monitor the effectiveness of our Site.
• Marketing and Promotions: With your explicit consent (opt-in), to send you promotional emails about new products, special offers, or other information we think you may find interesting. You can withdraw your consent at any time.
• Legal Compliance and Fraud Prevention: To comply with legal obligations, resolve disputes, enforce our agreements, and protect against fraudulent or illegal activity.

4. Sharing and Disclosure of Personal Information

We respect your privacy and do not sell your personal information. We may disclose your information in the following circumstances:
• Third-Party Service Providers: We share necessary information with third-party companies that perform services on our behalf. These may include:
– Payment processors (e.g., Shopify Payments, PayPal)
– Shipping and logistics providers (e.g., Australia Post, courier services)
– Email marketing platforms (if applicable, e.g., Mailchimp, Klaviyo)
– Website analytics providers (e.g., Google Analytics)
– E-commerce platform providers (e.g., Shopify)
– Customer service software providers
These providers are given access only to the information required to perform their specific functions and are contractually obligated to protect your information and use it solely for the purposes for which it was disclosed.
• Legal Requirements: We may disclose your information if required by law, regulation, court order, subpoena, or other legal process, or if we believe in good faith that disclosure is necessary to protect our rights, property, or safety, or the rights, property, or safety of others.
• Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction, subject to standard confidentiality agreements.
• Cross-Border Disclosure: Some of our third-party service providers (e.g., cloud hosting, analytics, email platforms) may be located or process data outside of Australia. When we disclose personal information to overseas recipients, we take reasonable steps to ensure that the recipient handles the information in a manner consistent with the Australian Privacy Principles, such as through contractual clauses requiring adherence to equivalent privacy standards.

5. Data Security

We implement reasonable administrative, technical, and physical security measures designed to protect your personal information from unauthorized access, use, alteration, or disclosure. This includes measures such as Secure Socket Layer (SSL) technology for data transmission and access controls. However, please be aware that no method of transmission over the Internet or method of electronic storage is 100% secure, and we cannot guarantee absolute security.

6. Cookies and Similar Technologies

 Our website uses cookies (small text files placed on your device) and similar tracking technologies to enhance your Browse experience, remember your preferences, analyse site traffic, understand user in-2 teractions, and improve our services. You can control cookies through your browser settings; however, disabling certain cookies may affect the functionality of our website.

7. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including for the purposes of satisfying any legal, accounting, or reporting requirements, or as otherwise required or permitted by law. When your information is no longer needed, we will take reasonable steps to securely destroy or de identify it.

8. Your Privacy Rights under Australian Law

Under the Australian Privacy Principles, you have rights regarding your personal information:
• Right to Access (APP 12): You have the right to request access to the personal information we hold about you.
• Right to Correction (APP 13): You have the right to request the correction of personal information we hold about you if you believe it is inaccurate, out-of-date, incomplete, irrelevant, or misleading.
• Request Process: To request access or correction, please contact us using the details below. We may need to verify your identity before processing your request. We will respond to your request within a reasonable timeframe. Access may be denied in certain circumstances permitted by law.
• Marketing Opt-Out: You can opt-out of receiving marketing communications from us at any time by clicking the "unsubscribe" link in the emails or by contacting us directly.
• Making a Complaint: If you believe we have breached the Australian Privacy Principles or have concerns about how we have handled your personal information, please contact us using the details below. We will investigate your complaint and respond to you promptly. If you are not satisfied with our response, you have the right to lodge a complaint with the Office of the Australian Information Commissioner (OAIC) at www.oaic.gov.au.

9. Third-Party Websites

Our Site may contain links to other websites not operated by us. If you click on a third party link, you will be directed to that third party’s site. We have no control over and assume no responsibility for the content, privacy policies, or practices of any third-party sites or services. We strongly advise you to review the privacy policy of every site you visit.

10. Children’s Privacy

Our website and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from children under 18. If we become aware that we have inadvertently collected personal information from a child under 18, we will take steps to delete such information promptly.

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will post any changes on this page and update the "Last Updated" date at the top. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.

12. Contact Us

If you have any questions, concerns, or complaints about this Privacy Policy or our privacy practices, or if you wish to exercise your rights, please contact us:
• Business Name: Vera Essence
• Email: info@veraessence.com.au
• Phone: +61 412 277 627